Free course / Connect — Partnerships & ecosystems
Partnerships that create value.
Learn to build partnerships that give customers something your brand cannot give alone.
Join the free courseWhy this matters
Most partnerships are logo swaps. The good ones create a reason to come back that neither brand could create alone.
Five films
The course
- 01
Value you cannot make alone
The single test every partnership must pass.
Film coming - 02
Choosing the partner
Fit by customer, by moment and by commercial logic, not by brand admiration.
Film coming - 03
Designing the exchange
What each side gives, gets, and owns. Data, access, experience, revenue.
Film coming - 04
Tiers and governance
Structuring a partner portfolio so it can grow without becoming noise.
Film coming - 05
Your first partnership
From shortlist to first pilot with the worksheet.
Film coming
You leave with
- A partnership test you can use in any meeting
- A shortlist with reasons
- The shape of a first pilot
Free / by email
Join the course
The films arrive by email, one at a time. It is part of one system: Know, Move, Feel, Connect.
Go deeper / Masterclass
Building a partnership ecosystem.
See the masterclassOne system / the other practices